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We promised we’d save the best for last and we did. NADA Show 2020 went out with a bang with a full day of education, networking, maker meetings and one-of-a-kind event programming including an exciting afternoon General Session featuring General Motors CEO Mary Barra.

NADA Show 2020’s Closing General Session gave attendees a chance to hear from one of the most influential and innovative CEOs in the automotive industry, General Motors Chairman and CEO Mary Barra.

NADA 2020 Chairman Rhett Ricart’s first message to America’s franchised auto dealers was straightforward: “You’ll be just fine.”

“The videos are truly inspiring and for many of us on this stage, they brought tears to our eyes,” said past ATD chairwoman Jodie Teuton. “We got so many great videos and it was hard to narrow it down to ten semifinalists.”

The sun was shining, the coffee was flowing, and the concourse of the Las Vegas Convention Center was packed for the start of Day 2 of NADA Show 2020 as more than 20,000 attendees got ready to learn, network and discover the latest trends and technology solutions at the “Automotive Industry Event of the Year.”

NADA Show 2020’s Opening General Session celebrated the contributions of local dealership leaders and the power of many voices speaking as one.

How utilizing marketing and customer outreach can help you boost your customer retention plan and minimize customer churn.

The post Is Your Current Customer Retention Plan Paying for Itself? appeared first on Performance Administration Corp | Dealer-Owned Complimentary Maintenance Plans.

It costs a lot more to find new customers than it does to keep the ones you already have. Is your auto dealership accurately measuring customer retention?

The post New Year, New Decade: Are You Accurately Measuring Customer Retention? appeared first on Performance Administration Corp | Dealer-Owned Complimentary Maintenance Plans.

Is your complimentary maintenance program effectively bringing customers back? Are you properly tracking the customer journey?

The post Customer Retention Through Complimentary Maintenance Part 2: Tracking the Customer Journey appeared first on Performance Administration Corp | Dealer-Owned Complimentary Maintenance Plans.

Auto manufacturer maintenance plans aren’t enough — dealers have to launch their own complimentary maintenance programs and run them effectively.

The post Customer Retention Through Complimentary Maintenance Part 1: Beyond Auto Manufacturer Maintenance appeared first on Performance Administration Corp | Dealer-Owned Complimentary Maintenance Plans.

How is your dealership communication? We outline the three main pitfalls of dealership communication, and what franchise auto dealerships can do about them.

The post Addressing the 3 Common Pitfalls of Dealership Communication appeared first on Performance Administration Corp | Dealer-Owned Complimentary Maintenance Plans.

Poor communication between businesses and customers has become a huge issue. Here are the 3 main pitfalls of dealership communication you must avoid.

The post How Dealership Communication Can Fail Your Customers appeared first on Performance Administration Corp | Dealer-Owned Complimentary Maintenance Plans.

Incoterms or international commercial terms have changed in recent years, as have security requirements. Vandana Bahl, executive VP-global trade with Supply Chain Solutions and a logistics expert, speaks with GlobalAutoIndustry.com.

2020 Volkswagen Passat Review; China Car Sales Evaporate; Steer-By-Wire Just Around the Corner

The Mach-E enters the European market at half the price of the Tesla Model X. Yet it remains Ford’s second-costliest mass-market product behind its Mustang GT 5.0L.

An Ally survey says many Americans hold misperceptions about pre-owned vehicles.

Peugeot Jumps Into Pickup Segment; Hyundai Develops Intelligent Shifting; AMG Unveils New GLE 63 S Coupe

In a Wards Q&A, three executives talk about working together to combine their software companies that serve auto dealers.

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