Complimentary maintenance plans are structured to function as automotive consumer retention solutions for franchised auto dealers. 

In this feature, Rick Knight, President and Founder of Performance Administration Corp., will discuss what he's been reading lately, and how it applies to franchise dealerships and the auto industry. Read something interesting that you'd like Rick to review? Drop us a line at

In the past (and to this day, quite frankly), auto dealers have tried everything to drum up business. Catchy jingles, funny commercials, tent sales, giant inflatables, you name it. And while some of those things are falling by the wayside in today’s digital age, they’re often being replaced by things that are just as ineffective.

Performance Administration Corp. is the provider of Certified Maintenance Complimentary Maintenance Programs, offering personalized maintenance program administration for franchise dealerships, dealer groups, and service contract companies within the United States and Canada. We do the heavy lifting and focus on providing your dealership with the tools, processes, and reporting features you need to bring new and existing customers back to your dealership for service.

In the auto dealership space, making appointments consumes a major portion of the week’s responsibilities. However, every effort does not yield the desired results or steady business. You need to know the right tips and tricks to become successful when it comes to dealership appointment making.

Does your dealership need a vehicle exchange specialist? Do you even know what a vehicle exchange specialist is and/or does?

The automotive retail market is more competitive now than ever, and car dealers need every advantage.

The E28 electric 4-door sedan is set to make its public debut at next month’s Shanghai auto show.

Nissan bets on a bigger battery shoehorned into the existing chassis, upgrades to an existing powertrain and small tweaks to technology to extend the Leaf’s performance and range – and the automaker’s EV sales dominance.

The 2019 Nissan Leaf Plus has longer range, better performance and a new infotainment system to help keep its top sales status among EVs.

New Porsche Cayenne Coupe; Why Bosch Isn't Splitting Its Business; GM Invests Millions to Build EVs and AVs

Germany’s Handelsblatt newspaper reports prosecutors have discovered phone recordings of Volkswagen Group executives talking about the Dieselgate emissions affair.

Real Solutions

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It's not all about the products. Learn to sell them, master the presentation, and stay compliant! We always put the Dealer First!

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Why choose us

  • 1

    Increase F&I Revenue. Customize product offerings to maximize profit potential.

  • 2

    Increase Legal and Regulatory Compliance. Avoid the vulnerabilities and the litigators!

  • 3

    Increase Customer Retention & Service Absorption. Sales sells the car first. Service sells the rest.

One Dealership at a time ... We will get you the profit you need!